What Golf Taught Me About Marketing
I’ve spent enough time on a golf course to notice something. The game keeps teaching me the same lessons I […]
Why I Pivoted My Business
If you’re a business owner, entrepreneur, or freelancer lying awake wondering whether you’re actually doing this right, thinking you need
How to Prepare for the Creator Economy
Have you ever pictured what your kids will do for a living in 10 years, and realized “content creator” might
The Netflix Effect: A DIY Marketing System for Small Businesses Using a Landing Page and CRM
Have you noticed something about every B2B app you try to access lately? Name. Email. Phone number. Form of payment.
Another Example why Social Media Followings ain’t Real
Ever look at your social media metrics and wonder if they’re real… Are you actually talking to someone or screaming
Are You Keeping Social Media Real? (and Why Perfection is Killing Your Brand)
Have you ever scrolled through your feed and felt like you’re the only one not crushing it? The pressure of
The Jeff Bezos Strategy: How to Use an Ideal Customer Avatar
Are you spending a lot of time and money on marketing, and you’re still not getting the customers and clients
SEO vs. GEO: How AI is Changing Search in 2026
As a podcast recap, we (Nathan Webster & Associates, LLC) created the podcast as a resource to help nonprofits, businesses,
Your Marketing Budget Doesn’t Matter (if Your Mindset is Wrong)
Are you worried that your marketing budget is $0? Are you tired of hearing that you need a “six-figure ad
Adapt or Die: Why Your Personal Brand Won’t Survive 2026 Without a CRM
As we said in the US Marine Corps, “Adapt and Overcome.” In this scenario, your business–I’m not referring to you–will
Content Scales Everything: Why You’re Leaving Money on the Table
Have you heard the phrase “Content is King” to emphasize the importance of brand authority? If you’ve heard that once, you’ve heard
Why Your Business Model is Wrong (and How to Fix It)
“You need to stop being a nice guy.” That was the wake-up call I got from CJ, the CEO for