What is a Facebook Like worth? How about a Twitter follower? Industry researchers and even lawyers are happy to give us numbers like $3.60 or $2.50 respectively. My answer? I believe it depends on your objective, audience, and offers.
Since 2007, my measurable marketing agency, Anvil, has been claiming the ‘Year of Mobile’ is upon us in our annual predictions. While we may have been a bit ambitious in our timing, mobile is now integrated into the marketing mix.
I recently hosted an all-day boot camp on the fundamentals of digital marketing at Online Marketing Summit in San Diego.
Every small business and entrepreneur needs to understand how the best marketing strategy can change their lives. From small to mid-size businesses, including nonprofits, Fortune 500 companies, and presidential candidates. They all use this marketing strategy in a simplistic process.
TUTORIAL: This is for those who own WordPress.org websites. As the owner of multiple WordPress websites, it is a major
Nonprofits have earned an unmerited horrific reputation. Most don’t learn about nonprofits until higher learning or want to volunteer. Unbeknownst to us, most of our lives have been filled with benefits from nonprofit organizations since the time we were born.
10 Years of Marketing, Mindsets, and Entrepreneurs: Why We’re Scared to Be Us Originally titled “Chasing Your Dreams” of 2015,
